As you brainstorm your own content strategy, ask yourself these questions:
Which primary niche do I want to be known for most?
What are my prospects' challenges?
What kind of content do they like and consume?
How can I create interesting yet consistent content that will attract new customers and retain old ones?
When all is said and done, what business results do I want to achieve for all my hard work?
How will I know if this stuff is working?
More next time.
Reference: Patricia Redsicker